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Online Media Director

Sales/MarketingPosted 20 days 2 hours 7 minutes ago. Viewed: 36 times.

Description

About the Company

 

Successful venture-backed leader in the interactive/mobile media space desires seasoned individual with experience securing successful media buys, leveraging online media partnerships with publishers and networks, and sourcing and maintaining profitable media relationships/placements to drive growth. The ideal candidate is a self-starter who is performance goal oriented and excels at working in a fast paced environment.

 

Leveraging your vast rolodex of relationships with online publishers, networks and ad exchanges, you will be focused on the identification, negotiation and acquisition of profitable media buys (CPM, CPC, and CPA based), while managing strategic relationships with these networks, publishers and exchanges to drive effective consumer conversion.

 

This is an excellent opportunity that offers increased responsibilities, rewards and career progression to those who strive to positively impact the Business.  The successful candidate will possess enthusiasm combined with the desire to win. Company culture is engaging and filled with smart people who have a record of success building profitable online ventures.

 

About the Position

 

Responsibilities:

-Identify and foster media relationships with top online publishers, ad networks and exchanges while procuring effective media buys.

 

- Evaluate and negotiate online advertising deals while leveraging existing industry relationships with media partners resulting in profitable customer acquisition.

 

- Manage pricing and profitability of media buys while developing new and leveraging current key relationships.

 

- Lead development and execution of online optimization strategies

 

- Partner with campaign management team to establish strategies that deliver and enhance target metrics. 

 

- Actively analyze campaign performance based on revenue goals and targeting; renegotiate successful media placements at minimal cost; optimize campaigns on a continuing basis to maximize ROI.  

- Achieve quarterly and annual targets tied directly to performance bonus.

Requirements:

 - BA/BS degree

 

 - 6-9 years total (MUST HAVE online media buying experience) identifying, negotiating and optimizing online media in a buying capacity (CPM, CPA and CPC based).

 

- Must have proven expertise in online campaign optimization strategy and execution.

 

- “Hunter” mentality required, with above-average negotiation skills.  

 

 - Proven record of success buying and optimizing online media.

 

 - Accomplished in dynamics of negotiating profitable online media deals with proficiency in behavioral targeting, analytics, online marketing metrics and optimization strategies.

 

-  Extensive professional rolodex and industry contacts required.

 

-Strong analytical aptitude and exceptional quantitative and verbal skills required.

 
WORD DOCUMENT RESUMES ONLY, PLEASE

 

 

Industry: New Media
Discipline: Online Marketing
Experience: 5 - 7 Years
Level: Director
Compensation: $130K - $150K+
Company: Online MediaCompany

Contact information

Apply Online at TheLadders.com